Now Comes the Hardest Part of Self-publishing

frontcover_webI’m pleased to announce that my first book of poetry, “The Ramblings of a Poetic Fool” is now available on Amazon, Amazon Europe and CreateSpace eStore. It’s actually been available for a few days but the busyness of life has kept me from telling you all about it.

For me, this is the most difficult part of writing. When I finally finished this project I realized that I wasn’t truly finished. In fact, the real work had just begun. If you’ve self-published, you know exactly what I speaking of; promoting and publicizing your book. This is the difficult me because I’m not comfortable tooting my own horn. Unfortunately, being self-published means that task falls squarely and firmly on my own shoulders. If I don’t do it, no one will. There is no publishing house behind me with a team of professionals crafting a marketing campaign for my little book. No, without any experience in promotion and marketing, I have to do that myself.

It’s a challenging and scary process. How do you promote your own book without sounding self-serving? How much promotion is too much promotion? How do I promote my book in the first place? When? Where? How and how often? Questions fill this newbie writer’s head. I’ve found I have far more questions than answers. Fortunately, there are answers out there. Google will help me find some. There are online guides, blogs and books with oodles of suggestions. I can ask fellow writers for their experiences and what worked for them. With time and experience I’ll learn the ropes and the how and why of it will become easier.

Unfortunately, the core problem still remains for me and that’s being inherently shy. Yes, shy! As I mentioned before, I’m very uncomfortable tooting my own horn. Self-publishing requires it, however. The truth is that promoting and publicizing my book isn’t technically difficult. Sure, I need to learn how and where and when but I know I can learn that. Anyone can. It just requires time, effort and willingness. Willingness. The hard part is willingness and overcoming my shyness and the fear of appearing self-serving and self-absorbed by doing it.

The reality is that it is self-serving to promote your own book. Those who choose to self-publish need to come to that conclusion and realize that it’s OK. I wrote a book. If I want people to read that book, it’s up to me to show it to them. No one else will do it for me. For some this isn’t an issue. Indeed, many enjoy it as much as the writing. That’s not me and likely never will be. It is a skill I am willing to learn, however. So please bear with me as I learn the ropes. Hopefully, I won’t be too obnoxious in the process. If I learn anything worth sharing along the way, I’ll post about it here. Maybe it will save some other soul a little time, effort or embarrassment.

So, about promoting my book …

“The Ramblings of a Poetic Fool” is a collection of 44 poems, including some of my personal favorites, on a variety of topics. Through them runs a theme of the uncertainty in life and love. Life doesn’t come with guarantees, my poems reflect that. Life has highs and lows and they reflect that too. I hope you will be able to relate to my poetry and enjoy them as much as I enjoyed writing them. So take pity on this poor, shy Poetic Fool and check out my poems. Be sure to let me know what you think, especially if you feel you connect to any of them. That is, after all, why I wrote them in the first place. I’d love your comments here or in an Amazon review (subtle hint). Your thoughts and, yes, criticisms are always welcome. Thank you so much!

Category: By the Poetic Fool, Events | 4 comments

  • Sannel says:

    Rick, first of all Congratulations on your beautiful book! I know how hard and long you have worked to put this book together. You did a beautiful job, my friend. However, now starts the real challenge, to promote your work. It does not come naturally to some. Believe me, I know! But if we want our books to be read we must go out there and toot our own horns. I wish I had the answers, how to do it, but I’m still learning. I guess we will learn along as we go. I wish you the best of luck with the book sales, but that means you must toot your own horn, even if you don’t like it. Thank you for sharing your genuine thoughts, it sure makes me feel less alone in all this.


    poeticfool Reply:

    Thank you, Sannel! Of course, you are right and you know this from your own experience with your first book. I’ll be asking you questions since you’ve been there already. Thanks for visiting my blog, dear friend. Your visits are always welcome.


  • Congratulations on your book! How wonderful to see your work in print.
    I am working on my children’s book so will so on be following in your footsteps. I know the road to promoting your book is long and hard, but let your friends help. Promote your book! Let everyone know how great your poetry is and don’t stop until you’ve sold tons and tons of books. You deserve it.


    poeticfool Reply:

    Thanks so much, Mary! I hope all is well with you and yours. Yes, promotion is hard, time-consuming work but so necessary especially for self-published authors. For those like me who find it hard to toot their own horn, it can be an especially difficult challenge. Encouragement like your makes it easier though. Thanks again and good luck with you forthcoming book!


  • Leave a Reply

    Your email address will not be published. Required fields are marked *



    Get every new post on this blog delivered to your Inbox.

    Join other followers: